Sending a thank you letter after closing a sale strengthens the customer relationship. Learn whether to go digital or handwritten, whom to address, how to keep it simple and specific, and how to leave room for future work.
A customer experience audit reviews every interaction a customer has with your company. See how to run a CX audit and eight reasons to do one, from reducing churn and setting baselines to finding quick fixes.
Sales meetings don't have to feel rambling or tedious. Get seven ideas to refresh team communication, including opening with appreciation, quick sales huddles, better prep, feedback sessions, and career-focused meetings.
Employee performance reviews work better when they aren't a once-a-year formality. Managers can learn the goal of reviews, why frequent check-ins are gaining ground, and a suggested timeline for better evaluations.
Pitching via email starts with a subject line that earns inbox attention. Close CEO Steli Efti shares five tips on helping the prospect, selling the next step, using templates, and personalizing beyond the basics.
An end of year CRM audit checks how well your sales team actually uses its customer relationship management system. Learn how to review usage, gather team feedback, fix data quality, and tighten your CRM processes.
Memes about customer service offer a laugh about one of the most demanding jobs. This collection of 13 memes covers difficult customers, last-minute release bugs, and the supportive bosses that keep support teams going.
Mapping the customer journey helps close the gap between how you see your customer experience and how customers see it. Learn five benefits, from better onboarding to lower churn, and five steps to build your first map.
Good sales leads share a few traits, starting with a clear team definition of what a lead is. See why a relevant decision-maker, an immediate need you can meet, and solid research separate quality leads from the rest.