Sales

Sales teams win by reaching the right buyer with the right message and following up consistently. These articles cover prospecting, cold calling, and cold email templates, objection handling, closing techniques, sales metrics, and team structure. You’ll also find guides to Salesforce Quick Text, CRM hygiene, and other sales tools, plus ways to reuse your best-performing messages so every rep sounds like your top performer.

12 Examples of SMART Goals for Sales Reps & Managers

SMART goals give sales reps and managers targets that are specific and measurable. Browse 12 examples covering profit, costs, qualified leads, churn, close time, customer lifetime value, upskilling, and satisfaction.

Kerry Provenzano

Best Sales Productivity Tools for 2026

Sales productivity tools help reps spend less time on data entry, follow-ups, and reporting. Compare TextExpander, HubSpot Sales Hub, Pipedrive, Salesforce, Close, Freshsales, and Outreach by what each does well.

TextExpander Editorial Team

Prospecting Emails: Plaintext vs. HTML

Prospecting emails can be sent as plaintext or as rich text with HTML and hyperlinks, and each format affects deliverability and engagement. Compare the benefits and drawbacks of links and formatting in sales outreach.

Clive Hanks

6 Tips to Align Sales and Customer Service Teams in 2026

Aligning sales and customer service teams breaks down silos that hurt the customer experience. Get six practical tips, from shared goals and technology to cross-department meetings, joint onboarding, and cross-training.

Jacob Thomas

Finding New Customers vs Nurturing Existing Ones

Growing sales means balancing new customer acquisition with nurturing existing ones. Compare what each group offers, then find practical ways to increase sales from current customers and reach new buyers.

Kerry Provenzano

6 Strategies To Improve Sales Growth

Sales growth stalls when strategy loses focus on the customer. These six strategies cover defining a target customer and their problems, using social media with intent, human connection, retention, and competitor research.

Kerry Provenzano

Proven Sales Closing Questions & Phrases for 2026

Sales closing questions help turn a strong relationship into a signed deal. Find questions and phrases for confirming understanding, probing objections, building a tailored package, testing upsells, and asking for the sale.

Kerry Provenzano

How To Turn Around A Customer’s Bad Product Experience

A bad product experience can still end with a loyal customer. Turn complaints around by responding to reviews quickly, writing a human reply, listening actively, apologizing sincerely, and solving problems together.

Kerry Provenzano

So You’ve Signed Up For A TextExpander Trial, Now What?

Starting a TextExpander trial includes more than the app. Walk through each step, from signing up and reading tips emails to meeting your account executive for a demo, getting started, and continuing to learn.

Kerry Provenzano