Is Your Sales Tech Stack Broken?
Sales tech stacks, the tools a team relies on to sell, need regular review to stay useful. Audit yours by identifying each element, interviewing stakeholders, finding gaps, and sourcing new tools where they help.
Kerry Provenzano wrote 174 articles for the TextExpander blog between 2018 and 2024, with a focus on sales prospecting, email productivity and getting more out of TextExpander.
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Sales tech stacks, the tools a team relies on to sell, need regular review to stay useful. Audit yours by identifying each element, interviewing stakeholders, finding gaps, and sourcing new tools where they help.
Account-based selling replaces mass outreach with personalized attention for high-value accounts. Learn what ABS is, how to define your ideal customer, align teams, build a strategy, and monitor results as you adapt.
Clean, consistent CRM data depends on shared terminology and team habits. Set standard terms, support your team with CRM templates and in-house training, use outlines outside the CRM, and correct terminology over time.
Information silos hold sales teams back when reps keep knowledge to themselves. Break them down by creating buy-in, enabling communication, rewarding teamwork, building a sharing culture, and naming information advocates.
Social media snippets give managers ready-made outlines for news updates, article and blog sharing, cross promotion, events, and milestones. Join the TextExpander post outlines group or create your own to share with your team.
Productive sales operations depend on processes and systems that remove friction from the team's day. Apply practical moves, from a clear sales strategy and deliberate meetings to lead distribution, automation, and social selling.
Patient notes can pile up for support workers when every session needs a written record. Follow one mental health support worker's approach to using TextExpander Snippets to write session notes with less stress.
Programmatic tabbing in TextExpander lets one Snippet fill several fields in a row. See how to use tabs for web forms, emails with subject lines, and text inside Snippets, plus a quick tip on spacing.
Keeping a team on brand voice and tone is easier with shared TextExpander Snippets. Standardize taglines, greetings, sign-offs, product descriptions, email signatures, and colors, then update them in one place.
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