Marcelle Santos wrote more than 100 articles for the TextExpander blog, mostly on recruiting, along with guides to productivity, knowledge management and clinical documentation.
Small accounts can grow into major customers, yet sales teams often overlook them. See what snubbing smaller clients looks like and four reasons nurturing small accounts pays off in loyalty and long-term revenue.
Sales collaboration tools help reps work together on deals and outreach. See which tools the TextExpander sales team uses, including Close, Slack, and Zoom, and specific ways TextExpander fits into a sales workflow.
Tiered support organizes a support team by skill level, routing simple issues to Tier 0 or Tier 1 and escalating complex cases. Learn how each tier works, why companies use this model, and tips for setting it up.
Recruitment technology can make hiring faster, but it can also be fallible and indifferent to candidates. See where hiring tools fall short and how recruiters can use them responsibly while keeping a human touch.
Slack promised less context switching and fewer emails, but busy channels can still pull focus. Learn how Do Not Disturb, quieter channels, notification triggers, and status updates help you get work done.
Good work habits form around a cue, a routine, and a reward. See how to apply that habit loop to automation, so recurring tasks you dread become quicker routines, and how to keep building on the habit over time.
Copywriters can use TextExpander to reuse frequently used phrases, briefs, and formatting. See why text expansion fits copywriting work and get five ready-to-use Snippets from the TextExpander for Copywriters Public Group.
Inbox zero is easier to reach when common replies are ready to reuse. See why faster email responses matter, how templates help, and eight TextExpander Snippets for answering routine messages in less time.
Asynchronous communication lets remote teams collaborate without being online at the same time. Compare synchronous and async work, see what async essentials look like, and get tips for adopting async workflows.