Sales Call Scripts

Updated: April 16, 2024

Call scripts play a critical role in shaping effective communication with potential customers. These carefully crafted dialogues can guide conversations, build rapport, and articulate the value proposition of your products or services, ultimately driving sales success.

Here we provide sales call scripts for a range of scenarios. By examining these script examples, you'll gain insights into structuring your own sales calls and turning every call into a potential sales opportunity.

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Introduction Call Scripts

Explore a variety of scripts designed to create a strong, positive first impression and initiate engaging conversations with potential customers.

Check out more Introduction Call Scripts.

Recently Launched New Product Copy Snippet Copied!

(Opening)
Hello, may I speak with [Customer’s Name]? Hi [Customer’s Name], this is [Your Name] from [Your Company]. I hope I’m not interrupting anything important?

(Introduction)
I’m reaching out today because we’ve recently launched a new [product/service] that’s designed to help businesses like yours [mention benefit].

(Question)
Have you been looking for solutions to [mention problem] in your company?

(Transition)
I believe our [product/service] could provide the solution you need. Would you be open to discussing how it can benefit your business.

Introducing New Service Copy Snippet Copied!

(Opening)
Good [morning/afternoon/evening], [Customer’s Name]. This is [Your Name] from [Your Company]. I hope your day is going well.

(Introduction)
I’m contacting you today to introduce a new service we’re providing that I believe could significantly improve your [mention specific area of improvement].

(Question)
Do you currently have any strategies or solutions in place to address [mention specific area of improvement]?

(Transition)
Our new service is designed to streamline this process, and I think it could be a game-changer for your business. Would you be interested in learning more about it?

Cold Call Scripts

Discover templates for cold calls that break the ice, capture attention, and lay the groundwork for a meaningful sales dialogue.

Check out more Cold Call Scripts.

Referred by a colleague or friend script Copy Snippet Copied!

Hi [Prospect’s Name], my name is [Your Name] and I was given your contact by [Referrer’s Name].

They thought you might be interested in learning about our [Product/Service]. It has helped them tremendously with [specific benefit] and I believe it could benefit you too.

Would you like to hear more about how we can help you [solve a problem or achieve a goal]?

The interested prospect script Copy Snippet Copied!

Hello [Prospect’s Name], my name is [Your Name] and I noticed you recently [downloaded our e-book/attended our webinar].

I’d love to share more information about how our [Product/Service] can help you with [specific need or problem].

Are you available for a quick call to discuss this further?

Inbound Call Scripts

Review examples of scripts that effectively handle inbound calls, addressing inquiries, and turning interested prospects into committed customers.

Check out more Inbound Call Scripts.

Thanks For Your Interest Copy Snippet Copied!

(Opening)
Hello, this is [Your Name] from [Your Company], how may I assist you today?

(Customer Inquiry)
Oh, you’re interested in [product/service]? That’s great!

(Information Sharing)
Our [product/service] is designed to [describe features and benefits]. It’s been really successful in helping businesses [mention specific benefits or solutions].

(Closing)
Would you like to know more about how it could be applied specifically to your needs?

Curious About Pricing Copy Snippet Copied!

(Opening)
Hello, this is [Your Name] from [Your Company]. How can I help you today?

(Customer Inquiry)
You’re curious about the pricing of our [product/service]? I’d be happy to provide that information.

(Discuss Pricing)
Our [product/service] starts at [base price]. However, we offer various packages depending on your specific needs.

(Closing)
Would you like to discuss these options in more detail to find the best fit for you?

Outbound Call Scripts

Learn from outbound call script samples that proactively reach out to potential customers, showcasing the benefits of your products or services.

Check out more Outbound Call Scripts.

Designed Specifically for You Copy Snippet Copied!

(Opening)
Good [morning/afternoon/evening], [Customer’s Name]. This is [Your Name] from [Your Company].

(Purpose)
I’m calling to introduce our new [product/service] that’s been designed specifically to [mention benefit or solution].

(Question)
Would you be interested in hearing more about how this could benefit your business?

Following Up On Conversation Copy Snippet Copied!

(Opening)
Hi [Customer’s Name], this is [Your Name] from [Your Company].

(Purpose)
I’m following up on our conversation at [mention event or meeting]. I remember you expressed interest in [product/service] and I’d love to provide more details.

(Question)
Would now be a good time, or should we schedule another call?

Appointment Setting Call Scripts

Examine various scripts that successfully secure appointments, paving the way for in-depth discussions and potential collaborations.

Check out more Appointment Setting Call Scripts.

Impressed By Your Company Copy Snippet Copied!

(Opening)
Good [morning/afternoon/evening], [Customer’s Name]. This is [Your Name] from [Your Company].

(Purpose)
I’ve been impressed by your company’s work in [mention specific area], and I believe our [product/service] could complement your efforts by [mention benefit].

(Appointment Setting)
Would you be open to setting up a meeting to discuss this potential synergy?

Significant Value to Companies Like Yours Copy Snippet Copied!

(Opening)
Hello, [Customer’s Name], this is [Your Name] from [Your Company].

(Purpose)
Our [product/service] has been providing significant value to businesses in your sector by [mention specific benefit or solution].

(Appointment Setting)
I’d like to set up a call or meeting to discuss how we might bring this value to your business. Would that be of interest to you?

Follow-Up Call Scripts

Check out scripts designed for follow-up calls, helping to maintain momentum, address concerns, and foster a lasting relationship with your prospects.

Check out more Follow-Up Call Scripts.

Post Demo/Trial Copy Snippet Copied!

Hi [Customer’s Name], this is [Your Name] from [Company Name]. I hope you found our recent demo/trial of [product/service] informative and valuable.

I would love to hear your feedback and address any queries you might have. Is now a good time to discuss this further?

Haven't Heard Back Copy Snippet Copied!

Good day [Customer’s Name], [Your Name] calling from [Company Name]. I’ve reached out a couple of times via email and haven’t heard back.

I wanted to make sure you received them and see if you had any questions I could help answer. Would now be a good time, or would you prefer to schedule a call for later?

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(Opening) <br>Hello, may I speak with [Customer's Name]? Hi [Customer's Name], this is [Your Name] from [Your Company]. I hope I'm not interrupting anything important? <br> <br>(Introduction) <br>I'm reaching out today because we've recently launched a new [product/service] that's designed to help businesses like yours [mention benefit]. <br> <br>(Question) <br>Have you been looking for solutions to [mention problem] in your company? <br> <br>(Transition) <br>I believe our [product/service] could provide the solution you need. Would you be open to discussing how it can benefit your business.
(Opening) <br>Hello, this is [Your Name] from [Your Company]. How can I help you today? <br> <br>(Customer Inquiry) <br>You're curious about the pricing of our [product/service]? I'd be happy to provide that information. <br> <br>(Discuss Pricing) <br>Our [product/service] starts at [base price]. However, we offer various packages depending on your specific needs. <br> <br>(Closing) <br>Would you like to discuss these options in more detail to find the best fit for you?
(Opening) <br>Hi [Customer's Name], this is [Your Name] from [Your Company]. <br> <br>(Purpose) <br>I'm following up on our conversation at [mention event or meeting]. I remember you expressed interest in [product/service] and I'd love to provide more details. <br> <br>(Question) <br>Would now be a good time, or should we schedule another call?
(Opening) <br>Good [morning/afternoon/evening], [Customer's Name]. This is [Your Name] from [Your Company]. <br> <br>(Purpose) <br>I've been impressed by your company's work in [mention specific area], and I believe our [product/service] could complement your efforts by [mention benefit]. <br> <br>(Appointment Setting) <br>Would you be open to setting up a meeting to discuss this potential synergy?
Good day [Customer's Name], [Your Name] calling from [Company Name]. I've reached out a couple of times via email and haven't heard back. <br> <br>I wanted to make sure you received them and see if you had any questions I could help answer. Would now be a good time, or would you prefer to schedule a call for later?

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