Sales Follow-Up Email Templates

Updated: April 16, 2024

Are you a salesperson seeking expert advice on crafting impactful follow-up emails? To help you fine-tune your email communication, we've curated 9 effective sales follow-up email templates, grouped into three essential categories: After No Response, After A Trigger Event, and For General Follow-Up.

Learn how to engage prospects who haven't replied, capitalize on trigger events, and maintain meaningful connections. By incorporating these practical templates into your sales outreach, you'll enhance your communication and strengthen relationships with prospects.

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Sales email examples after no response

Revive the conversation with prospects who haven’t replied to your initial emails. Explore our collection of follow-up email examples designed to grab attention, reignite interest, and prompt a response from even the most unresponsive leads.

Just Checking In Copy Snippet Copied!

Subject: Just checking in

Hi [Name],

I hope you’re well. I sent you an email last week regarding our [Product/Service]. I just wanted to check if you received it and if you have any questions.

Best,
[Your Name]

Slipped Through The Cracks Copy Snippet Copied!

Subject: Missed our last email?

Hello [Name],

I hope all is well. I sent you an email a while back about [Product/Service], but I haven’t heard back.

I thought I’d follow up in case it slipped through the cracks. Can we schedule a call?

Thanks,
[Your Name]

Benefit Your Business Copy Snippet Copied!

Subject: [Product/Service]: More information?

Dear [Name],

I hope this email finds you well. I reached out to you last week regarding our [Product/Service] and how it could benefit your business.

I haven’t received a response, and I wanted to make sure you got the information you need. Please let me know if there’s a convenient time for a call.

Best regards,
[Your Name]

Sales email templates after a trigger event

Leverage key moments in your prospects’ business journey to build stronger connections. Discover our versatile trigger event follow-up email templates, perfect for capitalizing on opportunities and demonstrating how your product or service can support their growth and success.

Congrats On Your Success Copy Snippet Copied!

Subject: Congrats on your success!

Hi [Name],

I saw your company’s recent [Trigger Event]—congratulations!

I’d love to discuss how our [Product/Service] can help you capitalize on this milestone. Let’s chat!

Best,
[Your Name]

Support Expanding Needs Copy Snippet Copied!

Subject: Your [Trigger Event] + our solutions

Hello [Name],

Congratulations on your recent [Trigger Event]! As you continue to grow, our [Product/Service] can support your expanding needs.

Can we schedule a call to discuss how we can help your business?

Cheers,
[Your Name]

Help Business Scale Effectively Copy Snippet Copied!

Subject: Supporting your growth after [Trigger Event]

Dear [Name],

I noticed your company recently experienced a [Trigger Event]. This is an exciting time for you, and I wanted to reach out to see how our [Product/Service] can help your business scale effectively.

Would you be open to a brief call to explore our solutions?

Warm regards,
[Your Name]

Sales email templates for general follow up

Keep the momentum going with our general follow-up email templates. Master the art of touching base without being pushy, and learn how to effectively follow up on previous conversations, ensuring your prospects remain engaged and informed throughout the sales process.

Quick Follow-Up Copy Snippet Copied!

Subject: Quick follow-up

Hi [Name],

Just touching base on our [Product/Service] discussion. Any updates?

Best,
[Your Name]

Catching Up Copy Snippet Copied!

Subject: Catching up on [Product/Service]

Hello [Name],

It’s been a while since we last discussed our [Product/Service]. I wanted to follow up and see if you’ve made any decisions or need more information.

Thanks,
[Your Name]

Revisiting Our Conversation Copy Snippet Copied!

Subject: Revisiting our conversation

Dear [Name],

I hope you’re doing well. I wanted to circle back to our previous discussion about [Product/Service] and see if there’s any progress on your end or if you require additional information to make a decision.

Looking forward to hearing from you,
[Your Name]

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With TextExpander, you can store and quickly expand full email templates, email addresses, and more anywhere you type. That means you’ll never have to misspell, memorize, or type the same things over and over again.

Subject: Just checking in <br> <br>Hi [Name], <br> <br>I hope you're well. I sent you an email last week regarding our [Product/Service]. I just wanted to check if you received it and if you have any questions. <br> <br>Best, <br>[Your Name]
Subject: Missed our last email? <br> <br>Hello [Name], <br> <br>I hope all is well. I sent you an email a while back about [Product/Service], but I haven't heard back. <br> <br>I thought I'd follow up in case it slipped through the cracks. Can we schedule a call? <br> <br>Thanks, <br>[Your Name]
Subject: Congrats on your success! <br> <br>Hi [Name], <br> <br>I saw your company's recent [Trigger Event]—congratulations! <br> <br>I'd love to discuss how our [Product/Service] can help you capitalize on this milestone. Let's chat! <br> <br>Best, <br>[Your Name]
Subject: Supporting your growth after [Trigger Event] <br> <br>Dear [Name], <br> <br>I noticed your company recently experienced a [Trigger Event]. This is an exciting time for you, and I wanted to reach out to see how our [Product/Service] can help your business scale effectively. <br> <br>Would you be open to a brief call to explore our solutions? <br> <br>Warm regards, <br>[Your Name]
Subject: Catching up on [Product/Service] <br> <br>Hello [Name], <br> <br>It's been a while since we last discussed our [Product/Service]. I wanted to follow up and see if you've made any decisions or need more information. <br> <br>Thanks, <br>[Your Name]

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