Clive Hanks
Author

Clive Hanks

Articles by Clive Hanks

Showing 19–26 of 26 · Newest first

10 Powerful Customer Service Experience Scripts

Ten customer service experience ideas inspired by Shep Hyken help teams make strong first and last impressions. Explore proactive service, personalization, convenience, helpfulness, and the employee golden rule in practice.

Clive Hanks

Mastering Elements of Customer Service: The CEO’s Guide!

The elements of customer service give CEOs a framework for consistent, high-quality support. Learn eight key elements, from understanding customer goals and multichannel access to collaborative troubleshooting.

Clive Hanks

Prospecting Emails: Plaintext vs. HTML

Prospecting emails can be sent as plaintext or as rich text with HTML and hyperlinks, and each format affects deliverability and engagement. Compare the benefits and drawbacks of links and formatting in sales outreach.

Clive Hanks

Bridging the Engagement Capacity Gap: Strategies for Success

The Engagement Capacity Gap is the divide between what it takes to build strong customer connections and the resources available. Learn its root causes and strategies for communication, collaboration, goals, and technology.

Clive Hanks

Amplify Your Business with a Voice of the Customer Program

A voice of the customer program gathers feedback that shows how customers really feel about your products and service. Learn the benefits, from loyalty to revenue growth, and see real implementations at AIG Travel and Wyndham.

Clive Hanks

Understanding Customer Satisfaction: A Comprehensive Guide

Customer satisfaction measures how well a company meets customer expectations, and it shapes retention, reputation, and lifetime value. Learn why it matters, which metrics to watch, and how it drives repeat revenue.

Clive Hanks