This Affiliate Program Policy outlines the guidelines and rules that all partners must follow when promoting TextExpander’s products and services. Failure to comply with these rules may result in the termination of the Partner Agreement and forfeiture of commissions.
1. FTC Disclosure Requirements
All partners promoting TextExpander’s products through content, endorsements, testimonials, or any other form of promotion must comply with Federal Trade Commission (FTC) disclosure requirements. If you receive compensation from TextExpander in any form, including but not limited to free products, cash payments, commissions, discounts, or special access, you must disclose this relationship clearly and conspicuously.
How to Disclose
Disclosures should follow the FTC’s 4Ps:
- Prominence: Ensure the disclosure is easy to read and noticeable.
- Presentation: Use clear and simple language.
- Placement: Position disclosures where users are likely to see them.
- Proximity: Place the disclosure close to the content it modifies.
Examples of Disclosures
- “This post contains affiliate links. I will be compensated if you make a purchase through these links.”
- “I received free products for this review and will earn a commission if you purchase through my links.”
For social media posts, use clear tags such as:
- #ad, #sponsored, #promotion, or #paid.
2. FCC Consent Requirements
All partners engaged in lead generation activities for TextExpander must comply with Federal Communications Commission (FCC) consent requirements. Lead generators must obtain and maintain explicit, written, 1:1 consent from consumers that clearly identifies TextExpander as the seller and provides clear and conspicuous disclosures.
3. Data Privacy and Protection Law Compliance
If your website or promotional activities involve collecting personal data from European users or consumers from U.S. states with applicable data privacy laws, you must comply with those laws (for example, General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA)). This may include, but is not limited to:
- Obtaining user consent for cookies (including affiliate tracking cookies).
- Providing a privacy policy detailing how user data is collected, stored, and used.
- Using plugins or tools to ensure GDPR compliance.
Failure to comply with applicable laws may result in legal penalties and termination of your Partner Agreement.
4. Paid Search Restrictions
To maintain the integrity of TextExpander’s brand, the following activities are prohibited:
- Using TextExpander’s trademarks or similar terms for paid search marketing on platforms such as Google, Bing, Facebook, Instagram, and Twitter.
- Registering social media profiles, domains, or URLs that infringe on TextExpander’s trademarks or cause confusion with the TextExpander brand.
- Engaging in direct linking or bidding on non-trademark keywords in paid search campaigns.
5. Prohibited Practices
The following practices are strictly forbidden:
- Spyware, Adware, or Malware: Using these tools to promote TextExpander’s affiliate program.
- Cookie Stuffing: Forcing cookies onto users without consent.
- Misleading Promotions: Misrepresenting promotions, deals, or offers, including unauthorized use of exclusive coupon codes.
- Unauthorized Assets: Using images, logos, or banners not provided through authorized TextExpander channels.
6. Use of TextExpander Assets
Partners may only use logos, banners, and other marketing materials provided by TextExpander through authorized platforms. Any alterations or unauthorized usage must be approved by TextExpander.
7. Consequences of Non-Compliance
Violation of these guidelines may result in:
- Suspension or termination of your Partner Agreement.
- Forfeiture of commissions accrued during the violation period.
- Permanent removal from the TextExpander Affiliate Program.
- Cooperation from TextExpander with regulatory or enforcement authorities as required by law.
8. Updates to This Policy
TextExpander reserves the right to update this Affiliate Program Policy at any time. Partners will be notified of any changes in writing, and continued participation in the program constitutes acceptance of the updated policy.