Looking for ways to validate your business idea? You’ve come to the right place. In this post, we describe the five steps entrepreneurs can take to verify the potential of their business before launch, also known as doing market validation. Why you need market validation Not all business ideas are worth pursuing. Market validation helps…
Below you'll find a list of all posts that have been tagged "Entrepreneurship"
How to Write Professional Startup Introduction Letters
If you are a startup founder, someone has probably asked you to a startup introduction letter many times. If not, then it is only a matter of time before someone asks you to write a letter introducing your business. Introductions are the first step towards establishing relationships with potential partners, vendors, customers, and employees. These…
Using TextExpander for Startup Public Relations
When I look back over the past decade, I feel fortunate to have worked for and with so many incredible companies. The startup world exposes you to a wide variety of experiences. One hat that I’ve worn frequently is that of startup public relations. Caveat Emptor (or: You Don’t Want What You Think You Want)…
How To Motivate a Team of One
Companies can do more to engage and retain workers in “team of one” departments. Here are ways they can support single-person departments.
11 Tools for Startup Success
I’ve been living in and around the startup world for about 10 years. In that decade I’ve seen many companies succeed. There is this idea that startup success and being “scrappy” means that they have to forego valuable tools. Rather than paying for something that will make their life easier and make their company more…
Angel Investors or VCs – Which One is Right for Me?
Let’s start by agreeing on a simple fact: growing a company is easier if you have money. Some companies choose to run as a small business, taking occasional loans to help them expand. Others seek financial backing from professional investors. Still others (like ours!) choose to never raise money and bootstrap their way to profitability….
Best Podcasts for Business Owners
Browse our list of the five best podcasts for business owners, plus some additional staff favorites, to keep learning even if you’re busy.
TextExpander End of Year Summary Email: A Look At Your Stats
We love TextExpander’s ability to save our community hours and even days of time every single year. Here’s a deep dive into how much time our real users have saved this year and how they spent it!
Our Startup Story
TextExpander’s first iteration wasn’t as an app – it was a humble System Preferences pane on Mac. Today we wanted to share the journey.
You Messed Up At Work. Now What?
Mistakes happen, but how do we handle them at work? Here’s our guide to embracing your humanity and moving forward in a healthy way.